BlissPass is a way to reach and reward a highly-targeted, self-selected group of people who have an expressed interest in natural health and spirituality. If you are looking for a powerful and effective marketing tool, then BlissPass is for you!
Why launch a discount card in the age of daily deals and group purchases? These programs sound promising: you offer a deep discount to a large pool of people, with the hope of converting some of them to long-term clients. Recent published studies shows otherwise: group purchasers are rarely repeat consumers, they wait for the next similar offering, and go there instead.
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A 2011
Cooper Murphy U.S. phone survey of businesses that had offered Groupons found:
- 78% think Groupon users are more stingy than average customers;
- 82% of businesses are unsatisfied with levels of repeat business;
- 49% wouldn't do it again (another 6% were undecided).
BlissPass members join knowing they will receive sustainable and ethical discounts over a longer term, on services they use regularly. They self-select to receive exclusive access to events and content in the health, wellness, and spirituality field. In other words: these are your ideal clients.
Wouldn't you prefer to offer 20% off four visits (and build loyalty and a relationship, which results in referrals) rather than deep discounting to 80% off for one visit, and you never see them again?
As a BlissPass vendor, you choose what you offer: discounts on selected items, e-Coupons, exclusive product bundles, gifts with purchase, or upgrades -- you specify on your vendor profile page.
Getting Started
BlissPass offers opportunities for wellness and wisdom businesses of every size and budget.
Click on the package type to get more information:
- Basic plan -- online promotion: be listed where cardholders are seeking participating products services;
- Web Plus -- online promotion + newsletter: your profile is enhanced twice-annually through our member e-magazine BlissZine, where you can promote your special offer directly, as well as through Facebook ads, and priority Social Media campaigning;
- Premium -- online promotion,
newsletter, + PRINT: feature your business in our regional welcome packages. These packages are mailed to each new self-selected cardholder. In addition, you will receive marquee presence on the website, including a graphic on the regional landing pages (see example here), and inclusion in four e-newsletters per year. There are a limited number of Premium positions per region on a first-come, first served basis.
- Premium Exclusive: We invite you to enquire about the opportunity to "buy-out" a modality or category on a regional landing page. Very limited availability.
Get started now!
Pricing at a Glance
The earlier you buy, the lower the price! Take advantage of our low introductory rates; your ad runs until December 31, 2013. Buy now!
Questions?
Speak to Helen at
416.737.2118,
Nikki at 416.312.5344,
or send email to 2012@blisspass.ca!